02.04.07
Micropersuasion (for the PR Student)
While my life is as crazy as the next academic’s, I do try to take time and check out Steve Rubel’s MicroPersuasion blog. In a recent post, he points to a colleague’s post (power of recommendation!) about becoming a better blogger. In Media Landscaping, there is a robust debate about taking advertising within a blog. The best advice I found in the Landscaping post is remembering to find a niche and stick to it. This will define you and your message.
